Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 29%
Skip Hop Tummy Time Mat, 3-in-1 Activity Baby Play Gym, Age 0+, Silver Lining Cloud, Grey
Original price was: $85.00.$60.35Current price is: $60.35.
- 36%
Lansinoh Lanolin Nipple Cream Safe for Breastfeeding Baby, 100% Natural Nipple Butter for Mom, Breastfeeding Essentials, 1.41 Ounces
Original price was: $10.79.$6.89Current price is: $6.89.
- 30%
Burt’s Bees Christmas Gifts, Baby Diaper Rash Ointment, Maximum Strength, 40% Zinc Oxide, 100% Natural Origin, Pediatrician Tested Stocking Stuffers, Net Weight 3 oz , Pack of 2
Original price was: $17.99.$12.59Current price is: $12.59.
- 14%
Frida Mom Nursing Pads, Cooling Hydrogel Nipple Pads for Hydration and Soothing Sore Nipples, Breastfeeding Essentials, 8ct
Original price was: $9.99.$8.59Current price is: $8.59.
- 10%
Bright Starts Disney Baby MICKEY MOUSE Infant to Toddler Rocker & Seat with Vibrations and Removable -Toy Bar, 0-30 Months Up to 40 lbs (Original Bestie)
Original price was: $39.99.$35.90Current price is: $35.90.
Popular categories
highest quality & hand picked
Deals of the Day
- 7%
Luvs with Ultra Leak Guards Diapers, Size 1, 48 Count
Original price was: $19.95.$18.50Current price is: $18.50.
- 20%
Baby Trend Trooper⢠3-in-1 Convertible Car Seat, Quartz Pink
Original price was: $99.99.$79.99Current price is: $79.99.
- 10%
Aquaphor Baby Wash and Shampoo, Unscented Baby Shampoo and Wash, 25.4 Fl Oz Pump Bottle
Original price was: $12.99.$11.70Current price is: $11.70.
- 20%
Delta Children Heartland 4-in-1 Convertible Crib – Greenguard Gold Certified, Bianca White
Original price was: $169.99.$135.99Current price is: $135.99.
- 7%
GROWNSY Nasal Aspirator for Baby | Baby Nose Sucker | Electric Nose Suction for Toddler, Ergonomic Booger Sucker with 3 Silicone Tips, Pause & Music & Light Soothing Function
Original price was: $39.98.$36.99Current price is: $36.99.
- 11%
Bio-Oil Skin Care Body Oil, 6.7 Fl Oz, (Pack of 1) | for Scars, Stretchmarks | Face, Body | All Skin Types | Organic Jojoba Oil, Vitamin E
Original price was: $39.24.$34.83Current price is: $34.83.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
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Original price was: $9.37.$5.78Current price is: $5.78.
Desitin Daily Defense Baby Diaper Rash Cream with Zinc Oxide to Treat, Relieve & Prevent diaper rash, Hypoallergenic, Dye-, Phthalate- & Paraben-Free, 4 oz
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Original price was: $10.99.$9.98Current price is: $9.98.
Medline Remedy Clinical Zinc Oxide Paste Skin Protectant (4 oz Tube), Vanilla Scent, Diaper Rash Cream, Incontinence Care, Wetness Protection, Paraben Free, Hypoallergenic, Adults, Children
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Original price was: $9.73.$5.80Current price is: $5.80.
Orajel Baby Daytime Cooling Gel for Teething, Drug-Free, 1 Pediatrician Recommended Brand for Teething*, One .33oz Tube
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Original price was: $26.00.$14.99Current price is: $14.99.
Zutano 5-Pack Organic Burp Cloths for Baby Girl & Boy, Large Cotton Burping Cloths for Babies | Absorbent Baby Spit-Up Rags | Gender Neutral Burp Clothes | Newborn Essentials, Love You to The Moon
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Original price was: $279.99.$199.00Current price is: $199.00.
Storkcraft Crescent 6 Drawer Double Dresser (White) â GREENGUARD Gold Certified, Kids Dresser Drawer Organizer For Nursery, Chest of Drawers
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Original price was: $34.09.$27.07Current price is: $27.07.
MegaFood Baby & Me 2 Prenatal Vitamin & Minerals – Vitamins for Women – with Folate (Folic Acid Natural Form), Choline, Iron, Iodine, Vitamin C, Vitamin D and More – 120 Mini Tabs (30 Servings)
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