Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 38%
Jyusmile Baby Toys 6-12 Months, Montessori Toys for Babies 6-12 Months, Incl Stacking Building Blocks & Soft Infant Teething Toys & Sensory Balls for Toddlers 0-3-6-9-12 Months
Original price was: $39.99.$24.99Current price is: $24.99.
- 29%
Storkcraft Crescent 6 Drawer Double Dresser (White) â GREENGUARD Gold Certified, Kids Dresser Drawer Organizer For Nursery, Chest of Drawers
Original price was: $279.99.$199.00Current price is: $199.00.
- 38%
Medical Grade FSA HSA Approved Heavy Duty Touchless Infrared Forehead Thermometer, for Adults & Baby Digital Thermometer Gun, 1s Instant Results
Original price was: $79.95.$49.75Current price is: $49.75.
- 13%
PINXAV Healing Cream, Fast Relief for Diaper Rash, Eczema, Chafing, Bed Sores, Acne, and Minor Cuts and Burns (16 OZ)
Original price was: $29.99.$25.97Current price is: $25.97.
- 34%
Graco Landmark 3 in 1 Car Seat | 3 Modes of Use from Rear Facing to Highback Booster Car Seat, Wynton
Original price was: $269.99.$179.00Current price is: $179.00.
- 11%
TSRETE Breast Pump, Double Wearable Breast Pump, Electric Hands-Free Breast Pumps with 2 Modes, 9 Levels, LCD Display, Memory Function Rechargeable Double Milk Extractor-27mm Flange, Pink
Original price was: $89.99.$79.99Current price is: $79.99.
- 18%
Infantino Carry On Active – Ergonomic Multi-Pocket Infant & Toddler Carrier, 8-40 lbs, with Padded Straps, Lumbar Belt Storage & Pacifier Loop
Original price was: $49.99.$40.99Current price is: $40.99.
Popular categories
highest quality & hand picked
Deals of the Day
- 21%
The Honest Company 2-in-1 Cleansing Shampoo + Body Wash | Gentle for Baby | Naturally Derived, Tear-free, Hypoallergenic | Lavender Calm, 10 fl oz
Original price was: $11.99.$9.49Current price is: $9.49.
- 21%
kmilro Baby Hooded Towel, 4-Pack Baby Essentials Baby Towels for Boy and Girl with 31.5×31.5 inch and 4 Different Designs, Soft Absorbent Baby Bath Essential Bath Towel as Best Gift for Newborn
Original price was: $26.99.$21.24Current price is: $21.24.
- 45%
Huggies Baby Wipes Natural Care with Aloe Vera, 56 Count (Pack of 4)
Original price was: $18.00.$9.99Current price is: $9.99.
- 39%
Melissa & Doug K’s Kids Musical Farmyard Cube Educational Baby Toy
Original price was: $27.99.$16.97Current price is: $16.97.
- 15%
Electric Baby Swing for Infants to Toddler, Portable Baby Rocker Swinger for Newborn Boy and Girls Outdoor Indoor, 5 Swing Speeds Bluetooth Remote Control Music Speaker Lullaby Pink
Original price was: $129.99.$109.99Current price is: $109.99.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $9.99.$8.99Current price is: $8.99.
Itzy Ritzy Infant Toy & Teether – Itzy Pal Baby Teething Toy includes Lovey, Crinkle Sound, Textured Ribbons & Silicone Teether Toy for Newborn (Mushroom)
Added to wishlistRemoved from wishlist 0
Original price was: $39.99.$37.99Current price is: $37.99.
16 Pack Child Safety Magnetic Cabinet Locks – Vmaisi Children Proof Cupboard Baby Locks Latches – Adhesive for Cabinets & Drawers and Screws Fixed for Protection
Added to wishlistRemoved from wishlist 0
Original price was: $29.99.$19.97Current price is: $19.97.
Simple Houseware Foldable Cloth Storage Cube Basket Bins Organizer, Pink (11″H x 10.75″W x 10.75″D) – 6 Pack
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Original price was: $37.99.$36.09Current price is: $36.09.
The Honest Company Clean Conscious Unscented Wipes | Over 99% Water, Compostable, Plant-Based, Baby Wipes | Hypoallergenic for Sensitive Skin, EWG Verified | Balance Blues, 576 Count
Added to wishlistRemoved from wishlist 0
Original price was: $29.97.$26.97Current price is: $26.97.
Boogie Diaper Rash Cream Spray for Baby, Travel Friendly No-Rub Touch Free Application for Sensitive Skin, Over 200 Sprays per Bottle, 1.7 oz (Pack of 3)
Added to wishlistRemoved from wishlist 0
Added to wishlistRemoved from wishlist 0
Original price was: $34.99.$29.99Current price is: $29.99.
The Peanutshell 4-Pack Fitted Crib Sheet Set – Super Soft & Breathable Baby Girl Crib Sheets, Nursery Decor, Fit for Standard Crib Mattress Sheet – Pink Roses and Ditsy
Added to wishlistRemoved from wishlist 0
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Original price was: $999.99.$149.99Current price is: $149.99.
Electric Baby Swing for Infants to Toddler Portable Babies Swing Timing Function 5 Swing Speeds with Bluetooth and 10-Preset Melodies
Added to wishlistRemoved from wishlist 0
Added to wishlistRemoved from wishlist 0
Original price was: $6.99.$5.98Current price is: $5.98.
Baby Einstein Outstanding Opus The Octopus Sensory Rattle & Teether Multi-Use Toy, BPA Free & Chillable, 3 Months & up, Multicolored
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