Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
Spasilk Hooded Towel Set for Newborn Boys and Girls, Soft Terry Towel Set, Pack of 3, Green Dots
$13.99
- 20%
Delta Children Emery 4-in-1 Convertible Baby Crib – Greenguard Gold Certified, White
Original price was: $249.99.$199.99Current price is: $199.99.
- 25%
WLIVE 9-Drawer Dresser, Fabric Storage Tower for Bedroom, Hallway, Entryway, Closet, Tall Chest Organizer Unit with Fabric Bins, Steel Frame, Wood Top, Easy Pull Handle, Rustic Brown Wood Grain Print
Original price was: $115.99.$86.99Current price is: $86.99.
- 36%
Lansinoh Lanolin Nipple Cream Safe for Breastfeeding Baby, 100% Natural Nipple Butter for Mom, Breastfeeding Essentials, 1.41 Ounces
Original price was: $10.79.$6.89Current price is: $6.89.
- 12%
FIEMOL Baby Sleep Sack 6-12 Months, 100% Cotton Sleeping Sack for Newborn and Infant, 3 Pack Baby Wearable Blanket, 0.5 Tog Lightweight Double Zipper Sleep Bag Cyan
Original price was: $25.99.$22.99Current price is: $22.99.
- 35%
Johnson’s Baby Shampoo with Tear-Free Formula, Shampoo for Baby’s Delicate Scalp & Skin, Gently Washes Away Dirt & Germs, Paraben-, Phthalate-, Sulfate- & Dye-Free, 20.3 fl. oz
Original price was: $9.02.$5.90Current price is: $5.90.
Popular categories
highest quality & hand picked
Deals of the Day
- 25%
Anico EASZZZ Baby Night Light, Nursery Night Lamp for Breastfeeding, Soft BPA Free Silicone Touch Night Lamp, Eye Caring, Easy Flip Design, Stepless Dimming, 1-Pack
Original price was: $39.99.$29.99Current price is: $29.99.
- 13%
Boon Nursh Reusable Silicone Pouch Baby Bottles – Medium Flow Nipple – Silicone Baby Bottle Pouch and Nipple – Baby Feeding Essentials – Pink – 3-6 Months – 3 Count – 8 Ounce
Original price was: $22.99.$19.99Current price is: $19.99.
- 43%
The Honest Company 2-in-1 Cleansing Shampoo + Body Wash and Face + Body Lotion Bundle | Gentle for Baby | Naturally Derived | Sweet Almond Nourish, 18.5 fl oz
Original price was: $19.49.$11.08Current price is: $11.08.
- 8%
AIEGLE Nursery Dresser Baby Dresser, White Bedroom Dresser with 5 Drawers & Storage Shelves, Wood Chest of Drawers Nursery Storage Kids Organizer (47.6″ L x 19.7″ W x 36.1″ H)
Original price was: $249.99.$229.99Current price is: $229.99.
- 17%
Nuby Silicone Teethe-eez Teether with Bristles, Includes Hygienic Case, Pink
Original price was: $5.99.$4.99Current price is: $4.99.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $14.99.$13.99Current price is: $13.99.
Duufin 25 Pairs Toddler Ankle Socks Low Cut Kids Half Cushion Socks Low Rise Ankle Socks for Boys and Girls
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Original price was: $269.99.$179.00Current price is: $179.00.
Graco Landmark 3 in 1 Car Seat | 3 Modes of Use from Rear Facing to Highback Booster Car Seat, Wynton
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Original price was: $39.99.$37.99Current price is: $37.99.
Newton Baby Fitted Mini Crib Sheets (2-Pack) | Organic Muslin Cotton, Breathable & Soft Baby Sheets, Washable Baby Mattress Sheets, Fits Any Mini Sized Crib 24″ x 38″, Stardust Twilight Grey + White
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![L LOHAS LED Night Lights Plug into Wall, [2 Pack] LED Dimmable Night Light with Light Sensors, 30/60LM Adjustable Brightness Nightlights, Soft White 3000K Automatic Night Light for Kid, Hallway](https://m.media-amazon.com/images/I/414SGcrx1JL._SS300_.jpg)
Original price was: $11.99.$8.99Current price is: $8.99.
L LOHAS LED Night Lights Plug into Wall, [2 Pack] LED Dimmable Night Light with Light Sensors, 30/60LM Adjustable Brightness Nightlights, Soft White 3000K Automatic Night Light for Kid, Hallway
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Original price was: $19.99.$18.99Current price is: $18.99.
The Honest Company Clean Conscious Unscented Wipes | Over 99% Water, Compostable, Plant-Based, Baby Wipes | Hypoallergenic for Sensitive Skin, EWG Verified | Geo Mood, 288 Count
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