Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
Balmex Complete Protection Baby Diaper Rash Cream with Zinc Oxide + Soothing Botanicals, 2 Ounce
$4.99
- 34%
Jeep Unlimited Reversible Handle Stroller, Grey Tweed
Original price was: $129.99.$85.78Current price is: $85.78.
- 28%
The Peanutshell Baby Boy Terry Bibs Set of 10-100% Cotton, Soft, Absorbent Baby Bibs for Boys, Toddler Baby Boy Bibs Set, Newborn & Infant Bib – Oh Boy!
Original price was: $24.99.$17.99Current price is: $17.99.
Popular categories
highest quality & hand picked
Deals of the Day
- 35%
EnHomee 57″ H Tall Dresser for Bedroom 16 Drawers Dresser for Bedroom Dressers & Chests of Drawers with Wood Top and Metal Frame, Dresser for Bedroom, Closets, Living Room, Black Wood Grain
Original price was: $169.99.$109.99Current price is: $109.99.
- 5%
Triple Paste 3X Max Diaper Rash Ointment, Maximum Strength with 40% Zinc Oxide Ointment for Severe Diaper Rash, 2 oz Tube
Original price was: $10.47.$9.99Current price is: $9.99.
- 19%
Dr. Brown’s CleanUp Dino-Pour Bath Rinse Cup, 0m+, BPA Free, Certified Plastic Neutral
Original price was: $5.99.$4.86Current price is: $4.86.
- 20%
Skip Hop Baby Bath Toy, Zoo Stack & Pour Buckets
Original price was: $10.00.$7.99Current price is: $7.99.
- 9%
Fisher-Price Newborn Toys Rattle ‘n Rock Maracas, Set of 2 Soft Musical Instruments for Babies 3+ Months, Blue & Orange
Original price was: $7.99.$7.27Current price is: $7.27.
- 10%
Muslin Swaddle Blankets, Muslin Baby Blanket, Extra Soft Muslin Blanket, 3 Pack, Large Receiving Blankets for Boys & Girls, Breathable Baby Essential
Original price was: $29.99.$26.95Current price is: $26.95.
- 5%
Always Discreet Sensitive, Incontinence & Postpartum Underwear for Women, Maximum Plus Protection, Small/Medium, 28 Count
Original price was: $23.49.$22.32Current price is: $22.32.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $26.97.$18.67Current price is: $18.67.
Burt’s Bees Christmas Gifts, Baby Shampoo & Wash, Tear Free Soap, Natural Baby Care, Original,12 Ounce (Pack of 3)
Added to wishlistRemoved from wishlist 0
Original price was: $39.75.$34.75Current price is: $34.75.
Koala Babycare The Original Silver Nursing Cups – Nipple Shields for Nursing Newborn -Breastfeeding Essentials – Protect and Soothe – Tri-Laminate Silver – Standard Size
Added to wishlistRemoved from wishlist 0
Original price was: $29.99.$23.99Current price is: $23.99.
MediAcous Night Light for Kids, Baby Night Light with 7 Colors Changing & Dimming Function, Rechargeable Night Light with 1 Hour Timer & Touch Control, Up to 100H
Added to wishlistRemoved from wishlist 0
Added to wishlistRemoved from wishlist 0
Original price was: $8.00.$4.98Current price is: $4.98.
World of Eric Carle, The Very Hungry Caterpillar Rattle Teether with Links
Added to wishlistRemoved from wishlist 0
Original price was: $19.99.$19.79Current price is: $19.79.
Triple Paste Diaper Rash Cream for Baby – 8 Oz Tub – Zinc Oxide Ointment Treats, Soothes and Prevents Diaper Rash – Pediatrician-Recommended Hypoallergenic Formula with Soothing Botanicals
Added to wishlistRemoved from wishlist 1
Original price was: $89.99.$79.99Current price is: $79.99.
TSRETE Breast Pump, Double Wearable Breast Pump, Electric Hands-Free Breast Pumps with 2 Modes, 9 Levels, LCD Display, Memory Function Rechargeable Double Milk Extractor-27mm Flange, Pink
Added to wishlistRemoved from wishlist 0
Original price was: $13.35.$11.33Current price is: $11.33.
Huggies Natural Care Sensitive Baby Wipes, Unscented, Hypoallergenic, 6 Flip-Top Packs (288 Wipes Total)
Added to wishlistRemoved from wishlist 0
Original price was: $22.99.$19.99Current price is: $19.99.
Boon Nursh Reusable Silicone Pouch Baby Bottles – Medium Flow Nipple – Silicone Baby Bottle Pouch and Nipple – Baby Feeding Essentials – Pink – 3-6 Months – 3 Count – 8 Ounce
Added to wishlistRemoved from wishlist 0
Original price was: $12.99.$7.97Current price is: $7.97.
Muslin Burp Cloths 4 Pack Large 20″ by 10″ 100% Cotton 6 Layers Extra Absorbent and Soft by Synrroe
Added to wishlistRemoved from wishlist 0
Original price was: $22.00.$19.00Current price is: $19.00.
Promise Bump Oil, Pregnancy Belly Oil, Defense and Repair, Clean Pregnancy Skincare, Non-Toxic, Vegan, Fast Drying
Added to wishlistRemoved from wishlist 0
Added to wishlistRemoved from wishlist 0
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