Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 33%
Comfy Cubs Wooden Bedside Bassinet Sleeper – Safe and Stylish Baby Crib – Ideal Baby Sleeper Bed Crib for Newborns and Infants – Perfect Nursery Essentials for Babies
Original price was: $299.99.$199.99Current price is: $199.99.
- 21%
Sorbus 11 Inch Fabric Storage Cubes – Sturdy Collapsible Storage Bins & Handle – 6 Foldable Baskets for Organizing Clothes, Toys, Books – Multi Colored Storage Baskets for Shelves, Kids Room, Closets
Original price was: $32.99.$25.99Current price is: $25.99.
- 23%
Burt’s Bees Pregnancy Essentials Gifts Set, 3 Giftable Baby Shower Products & Must Have Baby Registry Items, Nourishing Skincare – Mama Belly Butter, Original Lip Balm, Leg & Foot Cream
Original price was: $25.00.$19.17Current price is: $19.17.
- 5%
Mommy’s Helper | Inflatable Under The Sea Baby Bathtub, Collapsible Safe Baby Bath Tub with Anti-Sliding Saddle Horn Seat, Must Have Travel Toddler Bath, Portable Bathtub Recommended Months 6 to 24
Original price was: $18.88.$17.95Current price is: $17.95.
Pampers Cruisers Diapers – Size 3, 84 Count, Disposable Active Baby Diapers with Custom Stretch
$28.22
- 14%
Evenflo Feeding Classic Tinted Plastic Standard Neck Bottles for Baby, Infant and Newborn, Pink/Lavender/Teal, 8 Ounce (Pack of 12)
Original price was: $13.99.$11.99Current price is: $11.99.
Popular categories
highest quality & hand picked
Deals of the Day
- 18%
Playtex Baby VentAire Complete Tummy Comfort Baby Bottle, Anti-Colic & Anti-Reflux, Clear, 9 Oz, 3 Count
Original price was: $19.99.$16.49Current price is: $16.49.
- 18%
DermaRite PeriFresh Rinse-Free Perineal Cleanser – Aloe Vera Enriched, pH-Balanced, Odor Neutralizing – 7.5 oz, 6 Count
Original price was: $15.77.$12.89Current price is: $12.89.
- 30%
3 Sprouts Toy Storage Organizer: Toy Box Cube Organizer for Playroom, Nursery – Foldable Storage Bin – Elephant
Original price was: $19.99.$13.99Current price is: $13.99.
- 10%
Baby’s Only Organic Complete Nutrition Infant Formula, Milk Based Powder with Iron, Modeled After Breast Milk, Newborn to 12 Months Old, 21 oz, 1 Pack
Original price was: $28.98.$26.08Current price is: $26.08.
- 25%
Anico EASZZZ Baby Night Light, Nursery Night Lamp for Breastfeeding, Soft BPA Free Silicone Touch Night Lamp, Eye Caring, Easy Flip Design, Stepless Dimming, 1-Pack
Original price was: $39.99.$29.99Current price is: $29.99.
- 32%
Aveeno Baby Daily Moisture Gentle Body Wash & Shampoo with Oat Extract, 2-in-1 Baby Bath Wash & Hair Shampoo, Tear- & Paraben-Free for Hair & Sensitive Skin, Lightly Scented, 18 fl. oz
Original price was: $45.41.$30.87Current price is: $30.87.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Added to wishlistRemoved from wishlist 0
Original price was: $180.00.$109.99Current price is: $109.99.
Ergobaby Omni 360 All-Position Baby Carrier for Newborn to Toddler with Lumbar Support (7-45 Pounds), Pure Black, 1 Count (Pack of 1)
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Original price was: $6.99.$5.98Current price is: $5.98.
Baby Einstein Outstanding Opus The Octopus Sensory Rattle & Teether Multi-Use Toy, BPA Free & Chillable, 3 Months & up, Multicolored
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Original price was: $79.95.$49.75Current price is: $49.75.
Medical Grade FSA HSA Approved Heavy Duty Touchless Infrared Forehead Thermometer, for Adults & Baby Digital Thermometer Gun, 1s Instant Results
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Original price was: $34.99.$24.94Current price is: $24.94.
Lansinoh Manual Breast Pump, Hand Pump with Comfortable Flange for Breastfeeding Essentials, Includes Baby Bottle for Feeding, 5oz
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Original price was: $349.00.$279.20Current price is: $279.20.
Tripp Trapp Chair from Stokke (Natural) + Tripp Trapp Newborn Set (Grey) – Cozy, Safe & Simple to Use – for Newborns Up to 20 lbs
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