Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 28%
The Honest Company Honest Mama Calm Your Nip Balm | Nourishing + Soothing Nipple Cream for Nursing | Naturally Derived + Safe for Sensitive Skin | 1.75 fl oz
Original price was: $14.99.$10.79Current price is: $10.79.
- 32%
Coloplast Bedside-Care Body Wash Spray (Pack of 3), 1.81 pounds | 1762 | Scented | Rinse-Free | 8 oz
Original price was: $27.39.$18.49Current price is: $18.49.
- 17%
Sealy Baby SafetyCase Protective Waterproof Fitted Zippered Toddler Bed and Baby Crib Mattress Encasement, Waterproof Crib Mattress Protector, Machine Washable/Dryer Friendly, 52″ x 28″ – White
Original price was: $23.99.$19.99Current price is: $19.99.
- 5%
Triple Paste 3X Max Diaper Rash Ointment, Maximum Strength with 40% Zinc Oxide Ointment for Severe Diaper Rash, 2 oz Tube
Original price was: $10.47.$9.99Current price is: $9.99.
- 32%
Frida Mom Witch Hazel Perineal Cooling Pad Liners for Postpartum Care, Hospital Bag Essentials for Pain Relief After Birth, Full-Length Medicated Cooling Pad Liners (24ct)
Original price was: $12.99.$8.79Current price is: $8.79.
Baby Boy Footed Pajamas with Mittens,Rayon Made from Bamboo Sleepers, 2 Way Zipper Long Sleeve Pjs
$32.99
Popular categories
highest quality & hand picked
Deals of the Day
- 30%
FURTALK Baby Girl Sun Hat Summer Beach Hats with UPF50+ Sun Protection Wide Brim Toddler Sun Hat Cap
Original price was: $16.99.$11.89Current price is: $11.89.
- 43%
Nature Made Prenatal with Folic Acid + DHA, Prenatal Vitamin and Mineral Supplement for Daily Nutritional Support, 90 Softgels, 90 Day Supply
Original price was: $33.89.$19.32Current price is: $19.32.
- 10%
Baby Wipes, Cleansing & Moisturizing 2-in-1 Babycozy Sensitive, 100% Plant Fiber & Biodegradable, Hypoallergenic Baby Coconut Wipes Moisturize Every Cleanse, 240 cnt (6 pack)
Original price was: $29.99.$26.99Current price is: $26.99.
- 14%
NIOIIKIT Nursery Rocking Chair Teddy Upholstered Glider Rocker Rocking Accent Chair Padded Seat with High Backrest Armchair Comfy Side Chair for Living Room Bedroom Offices (Ivory Teddy)
Original price was: $139.98.$119.99Current price is: $119.99.
- 25%
Criusia Drawer Organizer for Clothing, 12 Pack Sock Underwear Drawer Organizer Bins, Foldable Fabric Closet Organizers and Storage, Dresser Drawer Dividers for Baby Clothes, Bra, Scarves, Belt, Tie
Original price was: $39.99.$29.99Current price is: $29.99.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
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Original price was: $79.99.$49.99Current price is: $49.99.
Baby Monitor with Camera and Audio – 5” Display Video Baby Monitor with 29 Hour Battery Life, Remote Pan & Tilt, 2X Zoom,Auto Night Vision, 2 Way Talk, Temperature Sensor,Lullabies,960 Feet Range
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Original price was: $13.99.$9.99Current price is: $9.99.
Kyapoo Baby Washcloths 12 Pack 12×12 Inches Microfiber Coral Fleece Extra Absorbent and Soft for Newborns, Infants and Toddlers
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Original price was: $39.99.$29.99Current price is: $29.99.
4-in-1 Baby Toys for 6-12 Months, Toys, Montessori Soft Stacking Blocks for Babies, Infants Teething Toys, Sensory Balls and Educational Learning Set for and Toddlers (Boys & Girls)
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Original price was: $14.00.$9.99Current price is: $9.99.
Manhattan Toy Winkel Rattle & Sensory Teether Toy, Blue/Green/Orange, 5 Inch x 4 Inch x 3.5 Inch
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Original price was: $14.99.$13.89Current price is: $13.89.
Infantino Discover and Play Soft Blocks Development Toy
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