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Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.

Today's popular picks

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Deals of the Day
Deal of Day
- 16% Bio-Oil Skincare Body Oil, Vitamin E Serum for Scars & Stretchmarks, Dermatologist Recommended, All Skin Types, 6.7 oz
Original price was: $32.64.Current price is: $27.41.
Already Sold: 12 Available: 16
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NEW ARRIVALS

Shop our new arrivals from what we carefully selected.
- 18% Boudreaux’s Butt Paste Maximum Strength Diaper Rash Cream, Ointment for Baby, 4 oz Tube
Original price was: $8.49.Current price is: $6.99.

Boudreaux’s Butt Paste Maximum Strength Diaper Rash Cream, Ointment for Baby, 4 oz Tube

Already Sold: 31%
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- 27% Simple Joys by Carter’s Unisex Babies’ 8-Piece Towel and Washcloth Set, Multipacks
Original price was: $24.50.Current price is: $17.77.

Simple Joys by Carter’s Unisex Babies’ 8-Piece Towel and Washcloth Set, Multipacks

Already Sold: 35%
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- 15% Bright Starts Grab & Spin Baby Rattle & BPA-Free Teether Toy, Ages 3 Months+
Original price was: $3.49.Current price is: $2.97.

Bright Starts Grab & Spin Baby Rattle & BPA-Free Teether Toy, Ages 3 Months+

Already Sold: 49%
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