Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 7%
Hudson Baby Unisex Baby Hooded Towel and Five Washcloths, Fawn, One Size
Original price was: $13.99.$12.99Current price is: $12.99.
- 13%
Huggies Simply Clean Fresh Scent Baby Wipes, 3 Flip-Top Packs of 64 (192 Wipes Total)
Original price was: $7.79.$6.77Current price is: $6.77.
- 5%
Huggies Size 4 Overnites Baby Diapers: Overnight Diapers, Size 4 (22-37 lbs), 116 Ct (2 Packs of 58)
Original price was: $52.99.$50.34Current price is: $50.34.
- 16%
Simple Joys by Carter’s Baby 12-Pack Socks
Original price was: $18.00.$15.12Current price is: $15.12.
- 38%
World of Eric Carle, The Very Hungry Caterpillar Rattle Teether with Links
Original price was: $8.00.$4.98Current price is: $4.98.
- 28%
The Peanutshell Baby Girl Terry Bib Set of 10-100% Cotton, Soft, Absorbent Baby Bibs for Girls, Toddler Baby Girl Bibs Set, Newborn & Infant Bib – Rainbow Floral
Original price was: $24.99.$17.99Current price is: $17.99.
- 36%
Ubbi Diaper Pail Plastic Bags, Disposable Baby Waste Bags, 3 Pack, 75 Count, 13-Gallon Bags
Original price was: $19.99.$12.79Current price is: $12.79.
- 30%
NutriBullet NBY-50100 Baby Complete Food-Making System, 32-Oz, White, Blue, Clear
Original price was: $69.99.$48.79Current price is: $48.79.
Popular categories
highest quality & hand picked
Deals of the Day
- 50%
Let’s Count Soft Book – World of Eric Carle the Very Hungry Caterpillar Baby on the Go Clip Teething Crinkle Soft Sensory Book for Babies, 5.25×5.25 Inch
Original price was: $11.99.$5.99Current price is: $5.99.
- 38%
World of Eric Carle, The Very Hungry Caterpillar Rattle Teether with Links
Original price was: $8.00.$4.98Current price is: $4.98.
- 25%
Cocomelon Baby 3-in-1 Sling and Seat Bath Tub with Removable Infant Support, Convertible Baby to Toddler Bath Tub with Seat, Baby Shower Gift, Ages 0-24 Months
Original price was: $39.99.$29.99Current price is: $29.99.
- 20%
Always Discreet Boutique Adult Incontinence & Postpartum Underwear for Women, Maximum Protection, Peach, Large, 18 Count (Packaging May Vary)
Original price was: $21.44.$17.24Current price is: $17.24.
- 12%
Crib Mattress Protector Pad Waterproof, Toddler Waterproof Crib Mattress Protector Cover, Machine Washable & Dryer Fit Baby Toddler Bed Mattress Protector (Standard Size 52â x 28â), White
Original price was: $15.97.$13.99Current price is: $13.99.
- 31%
Baby Delight Beside Me Dreamer Bassinet | Bedside Sleeper | 6-Position Height Adjustment | Charcoal Tweed
Original price was: $179.99.$123.43Current price is: $123.43.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
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Original price was: $25.29.$15.99Current price is: $15.99.
Nature Made Prenatal with Folic Acid + DHA, Prenatal Vitamin and Mineral Supplement for Daily Nutritional Support, 60 Softgels, 60 Day Supply
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Original price was: $38.99.$26.99Current price is: $26.99.
Sasttie Pregnancy Pillow Cooling, Pregnancy Pillow for Sleeping, Cooling Maternity Pillows for Pregnant Women, Pregnancy Must Haves U-Shaped Full Body Pillow with Cooling Cover, Grey
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Original price was: $16.99.$15.37Current price is: $15.37.
No-Rinse Peri-Wash, 8 fl oz – Soothing, Protecting Perineal Cleanser in a Rinse-Free Formula (Pack of 3)
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Original price was: $28.22.$26.81Current price is: $26.81.
Pampers Swaddlers Overnights Diapers – Size 7, 36 Count, Disposable Baby Diapers, Night Time Skin Protection
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Original price was: $29.99.$20.49Current price is: $20.49.
Nursing Pillow and Positioner with Cover for Breastfeeding and Bottle Feeding, Propping Baby, Tummy Time, Baby Sitting Support, Awake-Time Support (Pillow Only, 22″ x 17.7″ x 5.9″)
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Original price was: $14.99.$10.79Current price is: $10.79.
The Honest Company Honest Mama Calm Your Nip Balm | Nourishing + Soothing Nipple Cream for Nursing | Naturally Derived + Safe for Sensitive Skin | 1.75 fl oz
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