Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 12%
Aquaphor Baby Wash and Shampoo – Mild, Tear-free 2-in-1 Solution for Babyâs Sensitive Skin – 16.9 fl. oz. Pump
Original price was: $9.99.$8.79Current price is: $8.79.
- 26%
MORENDL Toddler Sock Shoes Baby Walking Shoes Infant Slippers Boys & Girls Non-Slip Sneakers
Original price was: $26.99.$19.99Current price is: $19.99.
Konssy 6 Pack Baby Newborn Hats Set Knot Beanie Hats Soft for Infant Baby Girls Boys Caps 0-6 Months
$14.99
- 5%
Aquaphor Baby Diaper Rash Paste – For Serious Diaper Rash and Flare-ups – 3.5 Oz. Tube
Original price was: $8.29.$7.87Current price is: $7.87.
- 21%
KeaBabies 3-Pack Organic Baby Swaddle Sleep Sacks – Newborn Swaddle Sack, Ergonomic Baby Swaddles 0-3 Months, Swaddles for Newborns,Baby Sleep Sack, Baby Swaddle Blanket Wrap,Baby Essentials(Nordic)
Original price was: $32.96.$25.96Current price is: $25.96.
- 35%
Johnson’s Baby Shampoo with Tear-Free Formula, Shampoo for Baby’s Delicate Scalp & Skin, Gently Washes Away Dirt & Germs, Paraben-, Phthalate-, Sulfate- & Dye-Free, 20.3 fl. oz
Original price was: $9.02.$5.90Current price is: $5.90.
MAMIMAKA Newborn Baby Short Sleeve Bodysuit Cotton One-Piece Baby Clothes 5-Pack, 0-12 Months
$22.99
- 25%
SafeRest 100% Waterproof Crib Size Mattress Protector – Fitted with Stretchable Pockets – Machine Washable Cotton Mattress Cover for Bed – Newbourn Baby Essentials for Toddler or Baby Nursery
Original price was: $28.99.$21.75Current price is: $21.75.
Popular categories
highest quality & hand picked
Deals of the Day
- 17%
KiddyCare Hand Mittens No Scratch for Newborn Baby Boy/girl – Infant Gloves Mitts for 0-6 Months – Preemie Mittens for Babies
Original price was: $11.95.$9.95Current price is: $9.95.
- 8%
PopYum 9 oz Blue Anti-Colic Formula Making/Mixing/Dispenser Baby Bottles, 3-Pack with #2 Medium Flow Nipples, 260 ml, BPA-Free, Natural Latch
Original price was: $35.99.$32.99Current price is: $32.99.
Huggies Size 3 Diapers, Snug & Dry Baby Diapers, Size 3 (16-28 lbs), 88 Count, Packaging May Vary
$23.44
- 21%
JolyWell Night Light for Kids, Egg Light for Nursery with 7 RGB Colors Changeable & Stepless Dimming, Rechargeable Tap Light with 1h Timer & Touch Control, Portable Night Light for Babies BPA Free
Original price was: $30.35.$23.99Current price is: $23.99.
- 28%
The Peanutshell Baby Boy or Girl Terry Bibs Set of 10-100% Cotton, Soft, Absorbent Baby Bibs for Boys and Girls, Unisex Toddler Baby Boy or Girl Bibs Set, Newborn & Infant Bib – Soft Neutral
Original price was: $24.99.$17.99Current price is: $17.99.
- 16%
VEVOR Baby Changing Table, Folding Diaper Changing Station with Lockable Wheels, Portable Changing Table 3-Level Adjustable Heights, with Storage Basket & Hanging Racks for Newborns & Infant
Original price was: $58.63.$48.99Current price is: $48.99.
- 38%
Blooming Bath Baby Bath Seat – Baby Tubs for Newborn Infants to Toddler 0 to 6 Months and Up – Baby Essentials Must Haves – The Original Washer-Safe Flower Seat (Lotus, White/Olive)
Original price was: $39.99.$24.99Current price is: $24.99.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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Blog Posts
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $7.99.$6.97Current price is: $6.97.
Nuby Fun Watering Can Bath Toy
Added to wishlistRemoved from wishlist 0
Original price was: $39.99.$29.99Current price is: $29.99.
4-in-1 Baby Toys for 6-12 Months, Toys, Montessori Soft Stacking Blocks for Babies, Infants Teething Toys, Sensory Balls and Educational Learning Set for and Toddlers (Boys & Girls)
Added to wishlistRemoved from wishlist 0
Added to wishlistRemoved from wishlist 0
Added to wishlistRemoved from wishlist 0
Original price was: $24.99.$17.99Current price is: $17.99.
The Peanutshell Baby Boy or Girl Terry Bibs Set of 10-100% Cotton, Soft, Absorbent Baby Bibs for Boys and Girls, Unisex Toddler Baby Boy or Girl Bibs Set, Newborn & Infant Bib – Soft Neutral
Added to wishlistRemoved from wishlist 0
Added to wishlistRemoved from wishlist 0
Original price was: $9.99.$8.99Current price is: $8.99.
AIDEA Baby Washcloths and Burp Cloths, Absorbent Cotton Muslin Baby Towels, Large Soft Breathable Newborn Essentials for Boys and Girls, Newborn Essentials, White-10 Pack, 10″x10″
Added to wishlistRemoved from wishlist 0
Added to wishlistRemoved from wishlist 0
Original price was: $67.79.$62.73Current price is: $62.73.
Dream On Me Lightweight and Compact Coast Rider Stroller with One Hand Easy Fold, Adjustable Handles and Soft Ride Wheels, Pink, 365-PINK
Added to wishlistRemoved from wishlist 0
Original price was: $39.99.$29.99Current price is: $29.99.
PILLANI Nursing Pillow for Breastfeeding, Breast Feeding Pillow for Mom & Baby Support, Removable Cotton Cover, Adjustable Waist Strap, Newborn Essentials Must Haves, Baby Registry Search, Baby Pillow
Added to wishlistRemoved from wishlist 0
Original price was: $9.99.$8.97Current price is: $8.97.
CeraVe Baby Wash & Shampoo | Fragrance, Paraben, & Sulfate Free Shampoo for Tear-Free Baby Bath Time | 8 Ounce
Added to wishlistRemoved from wishlist 0
Original price was: $29.99.$20.49Current price is: $20.49.
Nursing Pillow and Positioner with Cover for Breastfeeding and Bottle Feeding, Propping Baby, Tummy Time, Baby Sitting Support, Awake-Time Support (Pillow Only, 22″ x 17.7″ x 5.9″)
Added to wishlistRemoved from wishlist 0
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