Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 25%
Aveeno Baby Daily Moisture Gentle Bath Wash & Shampoo with Natural Oat Extract, Hypoallergenic, Tear-Free & Paraben-Free Formula For Sensitive Hair & Skin, Lightly Scented, 33 fl. oz
Original price was: $24.63.$18.48Current price is: $18.48.
- 5%
SheaMoisture Baby Wash & Shampoo for All Skin Types Raw Shea, Chamomile & Argan Oil Baby Wash and Shampoo with Frankincense & Myrrh to Help Cleanse 13 oz, Gold, Packaging may vary
Original price was: $8.97.$8.52Current price is: $8.52.
- 11%
MAM Comfort Baby Pacifiers, Lightweight One-Piece Full Silicone Binky for Newborns 0-3 Months, BPA-Free Nipple, Easy to Clean Pacifier, Best for Breastfed Babies, with Sterilizer Case, 2 Count Binkies
Original price was: $8.99.$7.99Current price is: $7.99.
- 8%
AIEGLE Baby Nursery Dresser, White Bedroom Dresser with 5 Drawers & Storage Shelves, Wood Chest of Drawers Nursery Storage Kids Organizer (47.6″ L x 19.7″ W x 36.1″ H)
Original price was: $249.99.$229.99Current price is: $229.99.
- 13%
Lansinoh Postpartum Essentials Kit, Includes Upside Down Peri Bottle, Herbal Perineal Spray, Reusable Perineal Ice Packs and Sleeves
Original price was: $39.99.$34.98Current price is: $34.98.
Popular categories
highest quality & hand picked
Deals of the Day
- 14%
Boba Pre-Wrapped Baby Wrap Carrier with Buckle, Easy Adjust Soft Infant Baby Carrier Hybrid for Boy or Girls, Baby Sling for Newborn up to 35 lbs (Sea Mist)
Original price was: $69.99.$59.99Current price is: $59.99.
- 5%
Nemah – Stretch Mark Cream for Pregnancy – Pregnancy Stretch Mark Prevention & Reduction, Postpartum Stretch Mark Cream with Vanistryl, Shea Butter, & Macadamia Oil – Vegan & Cruelty-Free – 3.5 oz.
Original price was: $40.00.$38.00Current price is: $38.00.
- 5%
Mommy’s Bliss Prenatal Multivitamin with Iron and Folic Acid, Supports Baby Development + Mom Immune System & Energy Levels w/ B Vitamins & Probiotics, Vegan & Gluten Free (45 Servings)
Original price was: $19.99.$18.99Current price is: $18.99.
- 25%
Anico EASZZZ Baby Night Light, Nursery Night Lamp for Breastfeeding, Soft BPA Free Silicone Touch Night Lamp, Eye Caring, Easy Flip Design, Stepless Dimming, 1-Pack
Original price was: $39.99.$29.99Current price is: $29.99.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $27.99.$16.97Current price is: $16.97.
Melissa & Doug K’s Kids Musical Farmyard Cube Educational Baby Toy
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Original price was: $16.95.$16.10Current price is: $16.10.
Bambo Nature Premium Eco-Friendly Baby Diapers, Size 5 (27-40 Lbs), 25 Count
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