Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 20%
4moms MamaRoo Multi-Motion Baby Swing, Bluetooth Enabled with 5 Unique Motions, Grey
Original price was: $269.99.$215.99Current price is: $215.99.
- 44%
90 L Large Storage Bags, 6 Pack Clothes Storage Bins Foldable Closet Organizers Storage Containers with Reinforced Handle for Clothing, Blanket, Comforters, Bed Sheets, Pillows and Toys (Gray)
Original price was: $44.99.$24.99Current price is: $24.99.
- 10%
Itzy Ritzy Silicone Pacifiers for Newborn – Sweetie Soother Pacifiers Feature Collapsible Handle & Two Air Holes for Added Safety; For Ages Newborn and Up, Set of 2 in Buttercream & Toast
Original price was: $9.99.$8.97Current price is: $8.97.
- 9%
Fisher-Price Newborn Toys Rattle ‘n Rock Maracas, Set of 2 Soft Musical Instruments for Babies 3+ Months, Blue & Orange
Original price was: $7.99.$7.27Current price is: $7.27.
- 23%
Konssy Waffle Baby Blankets, Nursery Blankets for Boys Girls, Swaddle Blankets Neutral Soft Lightweight Toddler and Kids Throw Blankets(Oat)
Original price was: $29.99.$22.99Current price is: $22.99.
Popular categories
highest quality & hand picked
Deals of the Day
- 24%
Aveeno Baby Daily Moisture Gentle Body Wash & Shampoo with Oat Extract, 2-in-1 Baby Bath Wash & Hair Shampoo, Tear- & Paraben-Free for Hair & Sensitive Skin, Lightly Scented, 18 fl. oz
Original price was: $16.35.$12.49Current price is: $12.49.
- 5%
New Chapter Prenatal Vitamins, One Daily Prenatal Multivitamin Enhanced for Age 35+ with Methylfolate + Choline for Healthy Mom & Baby, Gluten Free & Non-GMO- 30 ct
Original price was: $23.77.$22.58Current price is: $22.58.
- 21%
kmilro Baby Hooded Towel, 4-Pack Baby Essentials Baby Towels for Boy and Girl with 31.5×31.5 inch and 4 Different Designs, Soft Absorbent Baby Bath Essential Bath Towel as Best Gift for Newborn
Original price was: $26.99.$21.24Current price is: $21.24.
- 33%
Nuby Wacky Waterworks Pipes Bath Toy with Interactive Features for Cognitive Development
Original price was: $14.99.$9.97Current price is: $9.97.
- 15%
Boudreaux’s Butt Paste with Natural* Aloe Diaper Rash Cream, Ointment for Baby, 4 oz Tube, 2 Pack
Original price was: $12.79.$10.83Current price is: $10.83.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $14.99.$13.49Current price is: $13.49.
The Honest Company Honest Mama Chill Mama Soothing Jelly | Cooling Formula for Itchy Skin | Aloe + Eucalyptus Infused | 4 fl oz
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Original price was: $31.89.$30.30Current price is: $30.30.
Babyganics Baby Shampoo + Body Wash Pump Bottle, Fragrance Free, 16oz, 3 Pack
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Original price was: $27.39.$18.49Current price is: $18.49.
Coloplast Bedside-Care Body Wash Spray (Pack of 3), 1.81 pounds | 1762 | Scented | Rinse-Free | 8 oz
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Original price was: $139.99.$99.99Current price is: $99.99.
VEVOR Standard Baby Stroller, Infant Toddler Stroller with Bassinet, 3rd-Gear Adjustable Backrest & Foldable & Reversible Seat, Carbon Steel Newborn Stroller with Leg Cover and Mesh Net, Light Grey
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Original price was: $49.00.$44.00Current price is: $44.00.
Nemah – Nourishing Belly Oil for Pregnant Women, Pregnancy Belly Oil – Hydrating Stretch Mark Oil with Jojoba and Coconut Oil – Vegan & Cruelty-Free – 3.4 fl. oz.
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Original price was: $13.99.$11.99Current price is: $11.99.
Evenflo Feeding Classic Tinted Plastic Standard Neck Bottles for Baby, Infant and Newborn, Pink/Lavender/Teal, 8 Ounce (Pack of 12)
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