Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 51%
Shiaon Baby Carrier Newborn to Toddler, Cozy Baby Wrap Carrier(7-30lbs), Easily Adjustable Toddler Carrier, Lightweight Baby Holder Carrier, Black
Original price was: $40.99.$19.99Current price is: $19.99.
- 23%
BABY JOY 5 in 1 High Chair, Convertible High Chairs for Babies and Toddlers/Booster Seat/Table and Chair Set, Infant Wooden Highchair w/ 5-Point Harness, 4-Position Removable Tray & PU Cushion (Khaki)
Original price was: $109.99.$84.99Current price is: $84.99.
- 12%
Peri Bottle for Postpartum Care, Postpartum Essentials, Feminine Care 12oz, Blue
Original price was: $7.98.$6.99Current price is: $6.99.
- 23%
Tommee Tippee Night Time Pacifier, 6-18 Months, Symmetrical Silicone Baglet, BPA-Free Binkies, Glow in The Dark Technology, Pink Rainbow, Pack of 6
Original price was: $14.99.$11.48Current price is: $11.48.
- 13%
Promise Pregnancy Skin Care for Stretch Mark Prevention, Scars and Dry Skin, Ultra-Hydrating Belly Butter and Bump Oil for Pregnant Women, Vegan, Non-Toxic, Set
Original price was: $32.00.$28.00Current price is: $28.00.
Popular categories
highest quality & hand picked
Deals of the Day
- 33%
GE Color-Changing LED Night Light, Plug Into Wall, Dusk to Dawn Sensor, Ambient Lighting, for Bedroom, Childrens Room, Nursery, Safety Rated, 1 pack, 34693
Original price was: $8.99.$5.98Current price is: $5.98.
- 5%
Nemah – Stretch Mark Cream for Pregnancy – Pregnancy Stretch Mark Prevention & Reduction, Postpartum Stretch Mark Cream with Vanistryl, Shea Butter, & Macadamia Oil – Vegan & Cruelty-Free – 3.5 oz.
Original price was: $40.00.$38.00Current price is: $38.00.
- 10%
Amazon Basics Prenatal & DHA Gummy, Rasberry & Lemon Flavor, 90 Count (Previously Solimo)
Original price was: $8.11.$7.30Current price is: $7.30.
- 24%
Graco Remi 4-In-1 Convertible Crib & Changer With Drawer (Pebble Gray & White) â GREENGUARD Gold Certified, Crib And Changing-Table Combo, Includes Changing Pad, Converts To Toddler Bed, Full-Size Bed
Original price was: $499.99.$379.99Current price is: $379.99.
- 21%
The Honest Company 2-in-1 Cleansing Shampoo + Body Wash | Gentle for Baby | Naturally Derived, Tear-free, Hypoallergenic | Lavender Calm, 10 fl oz
Original price was: $11.99.$9.49Current price is: $9.49.
- 20%
Baby Nasal Aspirator, IPX7 Waterproof Electric Nasal Aspirator for Baby, Baby Nose Sucker Baby with 3 Silicone Tips, Adjustable 3 Levels Suction, Rechargeable, 8 Light Soothing Function & Music
Original price was: $49.99.$39.99Current price is: $39.99.
- 20%
Maxi-Cosi Mico Luxe Infant Car Seat with Base, Rear Facing Car Seat for Babies, Baby Carseat 4-30 lbs, Baby Car Seats, Infant Car Seats, New Hope Tan
Original price was: $199.99.$159.99Current price is: $159.99.
- 20%
LullaBaby “Double Dream Swaddle: Exclusive Dual Wing Design, Pediatrician-Endorsed, Ultra-Soft Cotton, 0-2 Months, 6-14 lbs – White Sand
Original price was: $49.99.$39.99Current price is: $39.99.
SHAPSHE Waist Trainer for Women Postpartum Recovery Wrap Waist Cincher Corset Shapewear with Velcro
$39.99
- 15%
Boba Baby Wrap Carrier – Original Baby Carrier Wrap, Baby Sling for Newborns – Baby Wearing Essentials – Hands-Free Newborn Wrap Swaddle Holder, Newborn to Toddler Infant Baby Sling, 7-35 lbs (Grey)
Original price was: $39.99.$33.99Current price is: $33.99.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $22.99.$21.40Current price is: $21.40.
Garden of Life Prenatal Multivitamin for Women with Iron, Folate & Vitamin C and D3 for Neural Development & Probiotics for Immune Support â Vitamin Code â Non-GMO, Gluten-Free, Kosher, 10 Day Supply
Added to wishlistRemoved from wishlist 0
Added to wishlistRemoved from wishlist 0
Original price was: $15.77.$12.89Current price is: $12.89.
DermaRite PeriFresh Rinse-Free Perineal Cleanser – Aloe Vera Enriched, pH-Balanced, Odor Neutralizing – 7.5 oz, 6 Count
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Original price was: $13.99.$12.97Current price is: $12.97.
Frida Mom Upside Down Peri Bottle for Postpartum Care, Portable Bidet Perineal Cleansing and Recovery for New Mom, The Original Fridababy MomWasher
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Original price was: $9.02.$5.90Current price is: $5.90.
Johnson’s Baby Shampoo with Tear-Free Formula, Shampoo for Baby’s Delicate Scalp & Skin, Gently Washes Away Dirt & Germs, Paraben-, Phthalate-, Sulfate- & Dye-Free, 20.3 fl. oz
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Original price was: $269.99.$179.00Current price is: $179.00.
Graco Landmark 3 in 1 Car Seat | 3 Modes of Use from Rear Facing to Highback Booster Car Seat, Wynton
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Original price was: $46.31.$26.59Current price is: $26.59.
Babyganics Unscented Diaper Wipes, 800 Count, Non-Allergenic and formulated with Plant Derived Ingredients, Packaging May Vary
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Added to wishlistRemoved from wishlist 0
Original price was: $9.99.$8.59Current price is: $8.59.
Frida Mom Nursing Pads, Cooling Hydrogel Nipple Pads for Hydration and Soothing Sore Nipples, Breastfeeding Essentials, 8ct
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Added to wishlistRemoved from wishlist 0
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