Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 16%
QEESMEI Postpartum Belly Band Abdominal Binder Post Surgery C-section Belly Binder Wrap Girdle Recovery Belt Back Support (Small/Medium, Black)
Original price was: $17.88.$14.99Current price is: $14.99.
- 21%
Storkcraft Kenton 6 Drawer Double Dresser (White) For Kids Bedroom, Nursery Dresser Organizer, Chest Of Drawers For Bedroom, Universal Design For Childrenâs Bedroom
Original price was: $349.99.$276.30Current price is: $276.30.
- 28%
Itzy Ritzy Natural Rubber Pacifiers, Set of 2 – Natural Rubber Newborn Pacifiers with Cherry-Shaped Nipple & Large Air Holes for Added Safety; Set of 2 in Coconut & Toast, Ages 0 – 6 Months
Original price was: $9.99.$7.19Current price is: $7.19.
- 16%
Bio-Oil Skincare Body Oil, Vitamin E Serum for Scars & Stretchmarks, Dermatologist Recommended, All Skin Types, 6.7 oz
Original price was: $32.64.$27.41Current price is: $27.41.
- 13%
Huggies Simply Clean Fresh Scent Baby Wipes, 3 Flip-Top Packs of 64 (192 Wipes Total)
Original price was: $7.79.$6.77Current price is: $6.77.
- 20%
LullaBaby “Double Dream Swaddle: Exclusive Dual Wing Design, Pediatrician-Endorsed, Ultra-Soft Cotton, 0-2 Months, 6-14 lbs – White Sand
Original price was: $49.99.$39.99Current price is: $39.99.
- 85%
Electric Baby Swing for Infants to Toddler Portable Babies Swing Timing Function 5 Swing Speeds with Bluetooth and 10-Preset Melodies
Original price was: $999.99.$149.99Current price is: $149.99.
- 32%
Lansinoh Hot and Cold Pads for Postpartum Essentials, 2 Count Postpartum Pads
Original price was: $19.99.$13.58Current price is: $13.58.
Popular categories
highest quality & hand picked
Deals of the Day
- 20%
Ninja Mama Postpartum Perineal Care Cooling Pad Liners. Soothing Witch Hazel with Aloe and Chamomile for Post Partum Relief After Birth Tears and Haemorrhoids. Postpartum Essentials Pack of 45
Original price was: $9.99.$7.99Current price is: $7.99.
- 7%
Disney Cudlie Baby Winnie The Pooh 2 Pack Rolled/Carded Hooded Towels in Sweet Life Print, 1 Count
Original price was: $14.99.$13.99Current price is: $13.99.
- 22%
Omanmoli Diaper Bag Backpack Baby Diaper Bag Leather with 17 Diaper Bag Organizing Pouches,Changing Pad,Stroller Straps,4 Insulated Pockets,Brown
Original price was: $89.99.$69.99Current price is: $69.99.
- 29%
Comfy Cubs Swaddle Blanket Baby Girl Boy Easy Adjustable 3 Pack Infant Sleep Sack Wrap Newborn Babies (Small 0-3 Months, Blush, Mauve, Mulberry)
Original price was: $41.99.$29.99Current price is: $29.99.
- 29%
Kintion Portable LED Night Light for Kids and Adult Bedside(with RGB Mode), Dimmable Warm/Red 6 Color Light Nursery Night Lamp, Soft Eye Caring Night Light for Baby Breastfeeding and Sleep Aid, 1pcs
Original price was: $13.99.$9.99Current price is: $9.99.
- 26%
Saryocy Baby Changing Table, Versatile Folding Changing Table, Waterproof Diaper Changing Station, Adjustable Height with 2 Drawers,Baby Changing Station, Mobile Nursery for Infant and Newborn
Original price was: $229.99.$169.99Current price is: $169.99.
- 14%
Frida Mom Women’s Postpartum Underwear, Disposable Boyshort Underwear, Seamless with Stretchy Support, Postpartum Essentials, Size Regular (Waist 28″-42″ Stretched), 8 Count, Grey
Original price was: $15.99.$13.79Current price is: $13.79.
- 27%
SmartyPants Prenatal Vitamins for Women, Multivitamin Gummies: Omega 3 Fish Oil (EPA/DHA), Biotin, Methylfolate, Vitamin D3, C, Vitamin B12, B6, Vitamin A, K & Zinc, 120 Count (30 Day Supply)
Original price was: $38.49.$28.22Current price is: $28.22.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $12.99.$9.99Current price is: $9.99.
Sassy Whirling Waterfall Suction Toy for Bathtime – Stem – Ages 12+ Months, Multi
Added to wishlistRemoved from wishlist 0
Original price was: $19.99.$12.79Current price is: $12.79.
Ubbi Diaper Pail Plastic Bags, Disposable Baby Waste Bags, 3 Pack, 75 Count, 13-Gallon Bags
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Original price was: $12.99.$7.99Current price is: $7.99.
Baby Toilet Lock by Wappa Baby – 9″L x 4″W – Ideal Baby Proof Toilet Lid Lock – No Tools Needed Easy Installation with 3M Adhesive – Top Safety Toilet Seat Lock – Fits Most Toilets – White (1 Pack)
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Original price was: $14.99.$11.38Current price is: $11.38.
Centrum Prenatal Multivitamin Gummies with DHA and Folic Acid, Mixed Berry and Orange Flavors – 60 Count, 30 Day Supply
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Original price was: $39.99.$26.99Current price is: $26.99.
Comfy Cubs Muslin Swaddle Blankets Neutral Receiving Blanket Swaddling, Wrap for Boys and Girls, Baby Essentials, Registry & Gift (Grey)
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Original price was: $14.99.$12.24Current price is: $12.24.
Olly The Essential Prenatal Gummy Multivitamin, 30 Day Supply ( Gummies), Sweet, Folic Acid, Vitamin D, Omega 3 DHA, Chewable Supplement, White Citrus, 60 Count (Pack of 1)
Added to wishlistRemoved from wishlist 0
Original price was: $13.99.$9.99Current price is: $9.99.
Kintion Portable LED Night Light for Kids and Adult Bedside(with RGB Mode), Dimmable Warm/Red 6 Color Light Nursery Night Lamp, Soft Eye Caring Night Light for Baby Breastfeeding and Sleep Aid, 1pcs
Added to wishlistRemoved from wishlist 0
Original price was: $49.99.$42.49Current price is: $42.49.
BUNWAG Collapsible Baby Bathtub,Foldable Infant Bathtub for Newborn to Toddler with Soft Cushion and Thermometer,Portable Travel Baby Bath Tub, Durable Newborn Bath Tubs with No-Slip Feet (Grey)
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