Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 18%
AZEN 18Pcs Baby Toys 3-6 Months, Baby Rattles 0-6 Months, Newborn Infant Baby Toys 0-3 Months, Baby Rattles 0-6 Months, Baby Toys 6 to 12 Months, Baby Boy Girl Gifts Set
Original price was: $21.99.$17.99Current price is: $17.99.
- 10%
Bright Starts Disney Baby MICKEY MOUSE Infant to Toddler Rocker & Seat with Vibrations and Removable -Toy Bar, 0-30 Months Up to 40 lbs (Original Bestie)
Original price was: $39.99.$35.90Current price is: $35.90.
- 10%
Baby’s Only A2 Organic Milk Infant Formula, A2 Milk Based Powder, Organic Baby Formula with A2 Beta-Casein Protein, Iron, Vitamin E, Vitamin D, Easy to Digest, Newborn to 12 Months Old, 21 oz, 1 Pack
Original price was: $30.98.$27.88Current price is: $27.88.
- 11%
Always Discreet Incontinence & Postpartum Incontinence Underwear for Women, Small/Medium, Maximum Protection, 32 Count
Original price was: $24.24.$21.47Current price is: $21.47.
- 33%
Simple Houseware Foldable Cloth Storage Cube Basket Bins Organizer, Pink (11″H x 10.75″W x 10.75″D) – 6 Pack
Original price was: $29.99.$19.97Current price is: $19.97.
- 28%
Calmoseptine Ointment Tube 4 Ounce (Pack of 2)
Original price was: $19.95.$14.44Current price is: $14.44.
Popular categories
highest quality & hand picked
Deals of the Day
- 33%
Video Baby Monitor with Camera and Audio, 3.2Inch LCD Display, Infrared Night Vision, Two-Way Audio and Room Temperature Monitoring,Lullaby,Sound Activated Screen
Original price was: $59.99.$39.99Current price is: $39.99.
- 25%
Evenflo Pivot Modular Travel System with LiteMax Infant Car Seat with Anti-Rebound Bar (Casual Gray)
Original price was: $319.99.$239.99Current price is: $239.99.
- 25%
Child Safety Cabinet Locks – (10 Pack) Baby Proofing Latches to Drawer Door Fridge Oven Toilet Seat Kitchen Cupboard Appliance Trash Can with 3M Adhesive – Adjustable Strap No Drill No Tool
Original price was: $19.99.$14.99Current price is: $14.99.
Huggies Size 3 Diapers, Snug & Dry Baby Diapers, Size 3 (16-28 lbs), 88 Count, Packaging May Vary
$23.44
- 37%
Booda Brand Furniture Anchors (10 Pack) for Baby Proofing, Furniture Straps Anti Tip Furniture Anchor Securing 400 lbs/Keep Baby Pet Safety from Falling Furniture, Metal White Earthquake Straps
Original price was: $18.99.$11.99Current price is: $11.99.
Frida Mom Prepare-to-Push Perineal Massage Wand, Labor and Delivery Essentials for Labor Prep
$29.98
- 5%
Weleda Baby Calendula Diaper Cream, 2.8 Fluid Ounce, Plant Rich Protection with Calendula, Chamomile, Sweet Almond Oil, Lanolin and Zinc Oxide
Original price was: $13.99.$13.29Current price is: $13.29.
- 28%
Bellababy Tummy Time Mat, 10-in-1 Baby Gym Activity Play Mat & Ball Pit, with High Contrast Toys & Self-Discovery Mirror & Tummy Time Pillow for Sensory and Motor Skill Development
Original price was: $49.99.$35.98Current price is: $35.98.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
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Original price was: $18.99.$17.09Current price is: $17.09.
Matys Baby Diaper Rash Relief Ointment, Petroleum Free Diaper Cream for Babies 2 Months Old +, Soothing Balm Protection for Chafed Skin, Nurturing Lavender & Aloe w/Zinc Oxide, 2 Pack, 3.75 oz each
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Original price was: $20.99.$18.99Current price is: $18.99.
13PCS Baby Rattles 0-6 months, Baby Teething Toys with Storage Case, Infant Toys 0-3-6-12 Months, Baby Girl Toys, Best Newborn Present for Babies Boy Girl
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Original price was: $10.79.$6.89Current price is: $6.89.
Lansinoh Lanolin Nipple Cream Safe for Breastfeeding Baby, 100% Natural Nipple Butter for Mom, Breastfeeding Essentials, 1.41 Ounces
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