Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 28%
Itzy Ritzy Natural Rubber Pacifiers, Set of 2 – Natural Rubber Newborn Pacifiers with Cherry-Shaped Nipple & Large Air Holes for Added Safety; Set of 2 in Coconut & Toast, Ages 0 – 6 Months
Original price was: $9.99.$7.19Current price is: $7.19.
- 38%
Fruit of the Loom Baby 14-Pack Grow & Fit Flex Zones Cotton Stretch Socks – Unisex, Girls, Boys
Original price was: $23.99.$14.99Current price is: $14.99.
- 33%
Comfy Cubs Baby Play Gym Set, Wooden Baby Playgym, Interactive Activity Center Hanging Bar with Gym Toys, Foldable for Infants, Newborn Gift for Baby Girl and Boy, Natural Wood
Original price was: $59.99.$39.99Current price is: $39.99.
- 12%
Bright Starts Playful Paradise Portable Compact Automatic Baby Swing with Music, Unisex, Newborn +
Original price was: $49.98.$44.15Current price is: $44.15.
Popular categories
highest quality & hand picked
Deals of the Day
- 14%
Bright Starts Portable Automatic 6-Speed Baby Swing with Adaptable Speed, Taggies, Music, Removable-Toy-Bar, 0-9 Months 6-20 lbs (Whimsical Wild)
Original price was: $69.99.$59.99Current price is: $59.99.
- 29%
BATTOP Nursing Pillow for Breastfeeding,Bottle Feeding,Plus Size Breastfeeding Pillows with Adjustable Waist Strap Removable Cover,Extra Pillow on Top for More Support for Mom Baby
Original price was: $39.99.$28.49Current price is: $28.49.
- 25%
Dr. Talbot’s Mom Postpartum Peri Bottle with Carry Bag – Silicone Perineal Spray Bottle for Mothers – 12.2 fl oz
Original price was: $11.99.$8.99Current price is: $8.99.
- 17%
Onesies Brand baby-girls 4-pack Sleep ‘N Play Footies Multi Pack
Original price was: $23.99.$19.99Current price is: $19.99.
- 28%
Bellababy Tummy Time Mat, 10-in-1 Baby Gym Activity Play Mat & Ball Pit, with High Contrast Toys & Self-Discovery Mirror & Tummy Time Pillow for Sensory and Motor Skill Development
Original price was: $49.99.$35.98Current price is: $35.98.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $27.99.$16.97Current price is: $16.97.
Melissa & Doug K’s Kids Musical Farmyard Cube Educational Baby Toy
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Original price was: $29.99.$19.99Current price is: $19.99.
Upgraded Invisible Baby Proofing Cabinet Latch Locks (10 Pack) – No Drilling or Tools Required for Installation, Works with Most Cabinets and Drawers, Works with Countertop Overhangs, Highly Secure
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Original price was: $28.99.$21.75Current price is: $21.75.
SafeRest 100% Waterproof Crib Size Mattress Protector – Fitted with Stretchable Pockets – Machine Washable Cotton Mattress Cover for Bed – Newbourn Baby Essentials for Toddler or Baby Nursery
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Original price was: $149.99.$119.99Current price is: $119.99.
Delta Children 2-in-1 Changing Table and Storage Unit with Changing Pad, Grey
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Original price was: $14.09.$13.15Current price is: $13.15.
Body Care by Weleda Nipple Balm 25g
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Original price was: $10.79.$6.89Current price is: $6.89.
Lansinoh Lanolin Nipple Cream Safe for Breastfeeding Baby, 100% Natural Nipple Butter for Mom, Breastfeeding Essentials, 1.41 Ounces
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