Welcome to MidwifeApproved, where we offer handpicked, expert-recommended products to support you through every step of your pregnancy, postpartum journey, and newborn care. Trusted by moms and midwives alike, we’re here to help you find safe, reliable essentials for you and your baby.
Today's popular picks
based on what's trending
- 5%
Newton Baby Fitted Mini Crib Sheets (2-Pack) | Organic Muslin Cotton, Breathable & Soft Baby Sheets, Washable Baby Mattress Sheets, Fits Any Mini Sized Crib 24″ x 38″, Stardust Twilight Grey + White
Original price was: $39.99.$37.99Current price is: $37.99.
- 27%
Simple Joys by Carter’s Unisex Babies’ 8-Piece Towel and Washcloth Set, Multipacks
Original price was: $24.50.$17.77Current price is: $17.77.
- 5%
The Honest Company Clean Conscious Unscented Wipes | Over 99% Water, Compostable, Plant-Based, Baby Wipes | Hypoallergenic for Sensitive Skin, EWG Verified | Pattern Play, 576 Count
Original price was: $41.99.$39.89Current price is: $39.89.
- 30%
Storkcraft Premium Hoop Glider and Ottoman (White Base, Pink Cushion) â Padded Cushions with Storage Pocket, Smooth Rocking Motion, Easy to Assemble, Solid Hardwood Base
Original price was: $229.99.$159.99Current price is: $159.99.
- 12%
Peri Bottle for Postpartum Care, Postpartum Essentials, Feminine Care 12oz, Blue
Original price was: $7.98.$6.99Current price is: $6.99.
- 1%
Triple Paste Diaper Rash Cream for Baby – 8 Oz Tub – Zinc Oxide Ointment Treats, Soothes and Prevents Diaper Rash – Pediatrician-Recommended Hypoallergenic Formula with Soothing Botanicals
Original price was: $19.99.$19.79Current price is: $19.79.
- 36%
Frida Mom 2-in-1 Postpartum Pads, Absorbent Perineal Ice Maxi Pads, Instant Cold Therapy Packs and Maternity Pad in One
Original price was: $19.99.$12.78Current price is: $12.78.
- 27%
PandaEar Set of 3 Silicone Baby Bibs Waterproof, Soft, Unisex, 10-72 Months (Brown/Blue/Green)
Original price was: $11.65.$8.45Current price is: $8.45.
Popular categories
highest quality & hand picked
Deals of the Day
- 9%
WaterWipes Plastic-Free Original Baby Wipes, 99.9% Water Based Wipes, Unscented & Hypoallergenic for Sensitive Skin, 300 Count (5 packs)
Original price was: $19.99.$18.14Current price is: $18.14.
- 20%
Tripp Trapp Chair from Stokke (Natural) + Tripp Trapp Newborn Set (Grey) – Cozy, Safe & Simple to Use – for Newborns Up to 20 lbs
Original price was: $349.00.$279.20Current price is: $279.20.
- 7%
Earth Mama Organic Nipple Butter⢠| Nipple Cream Safe for Breastfeeding | Postpartum Essentials for Nursing | Non Lanolin Nipple Cream, 2-Fluid Ounce
Original price was: $14.99.$13.99Current price is: $13.99.
- 27%
Simple Joys by Carter’s Unisex Babies’ 8-Piece Towel and Washcloth Set, Multipacks
Original price was: $24.50.$17.77Current price is: $17.77.
Deal of Day
Original price was: $32.64.$27.41Current price is: $27.41.
Hurry Up! Offer ends soon.
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NEW ARRIVALS
Shop our new arrivals from what we carefully selected.
Original price was: $32.99.$30.95Current price is: $30.95.
SwaddleMe by Ingenuity Original Swaddle with Easy-Change, 100% Cotton, Improves Sleep & Calms Startle Reflex, 3-6 Months, 3-Pack – Mountaineer
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Original price was: $49.99.$45.99Current price is: $45.99.
Foldable Baby Play Gym with Mat, Wooden Play Gym with 9 Sensory Toys, Frame Activity Center, Natural Pine Wood, Montessori Toys, Easy to Assemble & Clean, Natural Color
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Original price was: $260.49.$219.99Current price is: $219.99.
Medela Breast Pump, Pump in Style with MaxFlow, Electric Breastpump, Closed System, Portable
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